I was recently at a promotional gifts industry convention where one of my competitors asked a somewhat silly question. In a packed room of his contemporaries he asked if anyone actually uses mouse mats any more. You could have heard a pen drop. Everyone looked around at their neighbours trying to get a glimpse of their expressions. Obviously this person did not know the promotional mouse mat industry as well as he probably should have. Promotional mouse mats are still one of the most sought after promotional gifts available worldwide.
My questioning competitor went on to explain his question stating that many people now prefer to use laptops, handheld computers and ipads. He simply thought that perhaps other products may be better for promoting one’s products, services and/or facilities.
The truth of the matter is, however, that many people work with PCs and Macs on the desktop. Using a computer mouse is something they do day in and day out and the experience simply would not be the same without a good quality promotional mouse mat. Even those who use other types of computers still prefer to use a computer mouse and mouse mat when they are sitting at their desks.
Promotional mouse mats are available in a wide range of styles and materials. Most can be digitally printed with beautiful full colour designs while others at the higher end of the market such as leather mousemats can be embossed or printed.
Mouse mats are still one of the most popular promotional gifts because the are useful and they offer such a large print area for your logo, contact details and design. This large print area is prime advertising space that will be seen often by your customers and everyone around them.
In fact, a selection of promotional desktop items including mousemats, mugs, clocks, calendars and pen pots are the way to go if you really want to keep your information in front of your favourite customer every business day.
At CompuGift, we can send you samples of work we have done for our many customers. We specialise in promotional mouse mats and will help you find the best mouse pads for your next promotion.
Have you used promotional mouse mats in a creative way to promote your business? If so, please let us know about it.
Posted by Dan Toombs