Archive for September, 2010

50 Popular Promotional Gift Ideas for Building Your Brand

Thursday, September 30th, 2010

1.) Promotional Plastic Pens – Everyone needs a good pen and there are thousands of popular plastic pens on the market that will compliment your corporate branding very nicely. Have your logo printed on a good quality promotional pen in your corporate colours and ensure all your customers get some.

2.) Promotional Metal Pens – As everyone needs to write quite often, why not ensure your top clients have a nice metal gift pen with your company logo on it. If engraving space allows, make sure not to forget your web address.

3.) Printed Photo Mugs – These are some of the most popular mugs available. You can have your full colour logo or popular catalogue design printed from the handle all the way around the mug to the handle again.

4.) Screen Printed Earthenware Mugs – These are still the favourite. There are many different styles to choose from the simple but economic Sparta mug to the new and fashionable large latte mugs. Be sure to check them all out before placing an order.

5.) Trolley Token Keyrings – Don’t you hate arriving at the supermarket and realising you forgot to bring any change for the trolley? Ensure this never happens to your customers by gifting them a few logo embossed trolley token keyrings. Believe me, they will love your for it.

6.) Logo Printed Coasters – Economic but very much needed. Promotional coasters are just as popular in the board room as they are in pubs, clubs and restaurants.

7.) Jute Shopper Bags – We are all trying to do our bit for the environment. Giving your top customers a good quality heavy duty logo printed jute carrier bag for their weekly shops will go down a treat.

8.) Promotional Highlighters – Highlighters are different to other writing tools in that they are only used occasionally. They are kept safely in your customers top desk drawer ready for when they are required. As they are not used often, highlighters could stay there for months if not years promoting your brand all along the way.

9.) Promotional Sticky Notes – These go very well with promotional plastic pens. Your logo and details will be seen not only by your customer but by everyone who sees their notes stuck to the wall.

10.) Printed Note Pads – These work in a similar way to sticky notes but they are usually a little larger and used for more important notes. They are perfect for conferences and other meetings where it is important to promote your brand.

11.) Rulers – Everyone needs one from time to time. Print your logo and details on a nice ruler and it could stay with your customer for years.

12.) Sports Bottles – These are available in many sizes and colours. If you are planning an outdoor event or you just want to get your customers to drink more water, logo printed sports bottles are the perfect tool.

13.) Executive Business Card Holders – Stainless steel or fashionable translucent plastic card holders fit nicely in your customers’ pockets. Next time you hand a target customer your business card, gift them a logo engraved or printed card holder too.

14.) Promotional Calendars – There are calendars for almost every theme imaginable. If you cannot find a theme that is perfect for you, have a bespoke calendar designed. It is not expensive and will promote your business in a prime location all year round.

15.) Desktop Gifts – Get your logo on your customers desktops!

16.) Mouse Mats – Almost everyone uses one. Promote your brand with an attractively designed mouse mat that will stay on your customers desktop in clear view every day.

17.) Pen Pots – Give your customers there perfect logo printed container to hold those pens and highlighters you presented to them.

18. ) Paperweights – What can I say? Paperweights are heavy and should promote your brand for a very long time. Your logo engraved paperweight should find a happy home on your customers’ desktops.

19.) Paper Blocks – Promotional paper blocks are very popular desktop gifts. They are available in small 250 sheets blocks up to large 1000 sheet blocks. Each sheet of paper and the four sides can be personalised with your company details.

20.) Desk Calendars – When people think of promotional calendars they usually think about wall calendars. There are some very nice low cost calendars for the desktop that promote just as well.

21.) Desktop Mobile Phone Holders – These popular gifts are available in many different styles. You can choose from low cost cardboard phone holders to executive metal mobile phone holders. You may also be interested in seeing the many fun stress ball foam phone holders.

22.) Promotional Pencils – Pencils are used a lot in office environments. Make sure your customers have a few with your logo printing on them.

23.) Pencil Sharpeners – If you are giving your customers imprinted pencils, don’t forget the logo printed pencil sharpeners!

24.) USB Flash Drives – Let’s face it, we all need usb sticks nowadays. Why not give your customers a USB stick to use with your logo printed or engraved on it?

25.) USB Hubs USB hubs can sit happily on the desktop for years. They are used often and are the ideal gifts for your top clients.

26.) Web Buttons – These magical buttons sit on the desktop. They can be pre-programmed with your web address. When you customer pushes the button it takes their computer browser directly to your website.

27.) USB Fans – Simply excellent gifts for your customers in hot climates. USB fans are charged from the USB port of their computer or USB hub.

28.) PC Energy Saver Button – Press this desktop button and it instantly puts your PC into standby mode giving a 90% energy savings. These are perfect for eco friendly campaigns.

29.) USB Card Readers – Pictures and data can be easily transferred to your customers’ computers with these nifty gadgets.

30.) Outdoor Gifts – Outdoor promotions really get your business noticed by a lot of people.

31.) BBQ Sets – BBQ sets are perfect for top employees and customers. They work well as incentives and are available in low cost and pricy executive styles.

32.) Beach Towels – Perfect for open days and company picnics. Promotional towels promote your logo to everyone who sees the large woven logo on the top quality towel.

33.) Rain Panchos – Always nice to have when the skies open unexpectedly.

34.) Umbrellas – Available in many bright exciting colours, umbrellas work like walking billboards for your business. They are just as popular in built up city locations as they are on the golf course.

35.) Reflective Stickers – Always a good idea for children and adults. Reflective stickers are available in many shapes that can be stuck to clothing or bags to reflect car headlights.

36.) Reflective Armbands – These reflective straps fit tightly around the arm to reflect oncoming headlights and let drivers know you are there.

37.) Car Emergency Sets – Emergency sets are the perfect gift for your customers and employees who are on the road a lot. They are available in many different price brackets.

38.) Car Safety Torch – You never know when your car is going to break down. If your customers break down at night, they will be happy you gave them a handy car safety torch which features a wind-up mechanism and built in safety belt cutters and glass breakers.

39.) Inflatable Beach Balls – Give your customers more fun at the beach this year with inflatable balls. Your logo and be printed nice and large for all to see.

40.) Frisbees – Outdoor events become outdoor parties when the logo printed Frisbees come out!

41.) Fold-up Flying Discs – Just like Frisbees, think fold-up look-a-likes ar e a lot of fun and promote your brand very well.

42.) Letter Openers – Not all mail is email. I good quality executive metal letter opener will be kept in the desktop and used often for years.

43.) Watches Promotional watches are great gifts for clients and employees. Whether you are looking for stylish low cost plastic watches or a nice quality retirement watch, you will have loads to choose from.

44.) Clock Radios – In the age of the ipod, there are still many people who just want a good radio to keep them entertained at work and home.

45.) Personalised Sweets Sweets and chocolates are excellent gifts for your long time customers. Put a few in with your invoice or include a few with your next shipment of goods. These always go down well.

46.) Single Use Cameras – Single use camera are the perfect party gift at weddings, special events and award dinners. Print them with your logo and promote your brand in a big and fun way.

47.) T-shirts – Promotional t-shirts work like walking billboards for your brand. There are many styles and colours to choose from.

48.) Sweatshirts For those cold days it is nice to be able to reach for a nice sweatshirt. These gifts work as walking billboards too. You clients will love this gift!

49.) Promotional Stress Balls Squeeze those stresses away and ensure your customers do too. I love stress balls! They are low cost gifts that get used often and promote brands in a very fun and relaxing way!

50.) Promotional Calculators Everyone needs a calculator. Whether you give your customers and employees a handy pocket calculator or a heavy good quality desktop calculator, they will use your gift for years!

Promotional gifts are an excellent way to promote and build your brand. Have fun shopping and don’t be afraid to ask for samples!

By Dan Toombs

Promotional Gift Ideas for Occasions of all Sizes

Wednesday, September 29th, 2010

How many ways can you think of to use promotional gifts?

More often than not people think of major advertising campaigns with printed promotional pens and eye-catching logo printed stress balls. Large advertising campaigns are indeed the perfect time to source your favourite promotional merchandise but what about smaller events?

Promotional products do not need to be purchased in massive quantities. Nicer quality promotional products can be purchased in very small quantities, even as few as one and engraved with someone’s name and/or logo.

This is often done around the holiday season when business people let their hair down and plan office Christmas parties and New Year get-togethers. Really, any event is perfect for promotional products! There are a large number of promotional gifts that can be used to commemorate special anniversaries, retirement days or top achiever awards.

In the past month alone, I have been contacted by a number of people looking for small quantities of top quality gifts. One woman was looking for table favours for her wedding and special gifts for the best man and bridesmaids. She found just what she was looking for from the large selection of promotional watches, metal coasters, engraved glasses and pocket mirrors on offer.

Another woman was planning a family reunion and specifically asked for mini digital photo frames to mark the day. We had a special family logo drawn up and engraved on the special commemorative gifts along with the date of the party.

The same person also had pictures of each family members printed onto t-shirts that were worn on the day. She told me that everyone felt a bit silly in them but they really helped make the day.

What other occasions can you think of that could benefit from promotional products?

Well allow me introduce a few more ideas to you. How about big birthday parties such as sweet sixteen parties? You could also use promo gifts to commemorate a special club event or to mark the end of an agonising charity run. I think you get the idea.

These gifts are all about making a special event even more special. People love to take something home with them to remember the day. Promotional gifts need not be expensive to be appreciated. In fact, it is often the low cost but usable products such as metal pens, t-shirts and desk clocks that get the most use and really do their job.

No matter what size your party or event may be, there are promotional products that will work perfectly to make the day or evening even better. Personalised promotional merchandise will make your event a day to remember.

By Dan Toombs

A Look at How Cross Promotional Pens Can Promote Your Brand

Tuesday, September 28th, 2010

In the promotional pens industry you see many trends come and go. This pen or that pen will be the writing instrument of the moment. Some years it could be the Parker brand that gets everyone talking. Other years it could be the stylish and innovative Lamy brand.

One thing is certain, however, Cross gift pens are always in the top five! People love to receive these stylish business gifts. They look and feel like a top quality promotional gift pen should… heavy with a smooth writing quality.

Whenever you are looking to promote your business you want to be associated with promotional gift items that you are proud to give and the receiver is proud to use. You want to look at items that will be around for a while and not be thrown away. The Cross promotional pen is so well thought of, that giving it as a promotional item is probably one of the best returns on investment you will see when trying to promote your business and brand.

Promotional pens are often used by businesses as give-aways and other brand recognition events. They are often given at conferences, seminars, open houses or training classes. However, Cross promotional pens are a special occasion type of gift. The Cross pen by itself has industry respect and anyone who gets one knows what a great gift it is. When you take that uniqueness and then add engraving on it, such as your company name, logo or motto, you instantly turn it into a gift that will also promote your business for a long time.

I remember the first time I was given a Cross promotional pen. It was wrapped in a classy blue gift box with a gold ribbon. I knew it was a pen but I was still excited about it while I opened it up. Inside it was engraved nicely with the congratulations and the company logo. It was the first classy promotional gift I had ever received and I have it still today (a few refills later).

Are you trying to make an impression with your staff, employees, clients or customers this coming holiday season? Do you want people to remember you and your brand for years? You really should consider Cross promotional pens just for that occasion. Engrave them with the message you want your customers to remember and wrap them in gift boxes for the ultimate promotional gift. You will be very happy to find that years from now, those same customers will be carrying that pen with them, perhaps to sign yet another contract for service with you! 

Why Use Promotional Gifts to Promote Your Brand?

Monday, September 27th, 2010

Have you ever wondered why companies give you all of those pens? It is because someone somewhere realized that those promotional pens work to promote brands.

You need them. When you write something down, you will need a pen, and seeing a company’s name often is one of the key indicators that you will use that company’s services at some point.

An old marketing stand-by claims that on average people must see a company’s name six times before even considering using the company’s service or product. That’s why the pens and other promotional gifts became important in the first place. If you want to make a splash and give clients and employees something a little higher-end that they will use, try out logo-printed laptop bags as customer gifts.

Seek out stylish, good quality bags that your customers will want to own. You want a bag that will fit all sizes of laptops. Get one with pockets and good, quality handles so that the people who receive your company’s promotional gift will want to use it over what they have now.

The best way to ensure you get the best results with you promotional gift is to offer it in a variety of colours. Darker colours are warm and inviting and usually work better. Plus people can use a burgundy or black laptop bag to take to work a bit more often than they will use a hot pink one.

Once you have decided on a promotional laptop bag design, you are ready to begin the process of getting your logo printed. Not all promotional gift suppliers are able to print promotional laptop bags in house. FInding the right business gift supplier will save you a lot of money and you will have many more styles from which to choose.

After getting the promotional laptop bags printed, you will need to begin to hand them out. Personally I feel it is best to hand such gifts out in person. They are executive business gifts so take advantage of this and present your bag to your top clients and employees face to face.

An easy way to make the decision on who gets the laptop bag promotional gift is to give them as Christmas gifts to your best customers. If you are an accounting practice, for example, the customers who bring in the highest take would get a thank-you gift of a logo-printed laptop bag. If you are a store seeking new clients, those signing up in December can get a bag.

Be creative and make the bags a fun, desirable promotional gift.

Show Your Appreciation with Promotional Pens

Saturday, September 25th, 2010

Promotional items have long been used by knowledgeable businesses as gifts and as a means of producing publicity and widespread brand exposure.

Is there one promotional product that is best for a business to choose? Should a company select a particular type of promotional gift in order to best express gratitude and respect toward top clients and employees?

There is one business gift which is always well-received by everyone–the promotional gift pen. Engraved executive pens and desktop pen sets make excellent gift choices for staff members and customers. There are dozens of styles and options from which you can choose, too.

Want an exceptionally distinctive gift for your biggest clients? Try choosing promotional Senator pens or promotional Waterman pens. Need printed pens to give to all of your employees? Selecting colourful engraved pens along with top quality refills may be an option for you.

Why, exactly, will your gift recipients appreciate their promotional printed pens?

This is because the high-quality engraved pens they receive will be far nicer than the ballpoint pens most people usually carry. Your staff members and clients will enjoy carrying and using their promotional gift pens. It will be a delight to them to be able to pull out a beautifully-crafted writing instrument when they need a pen, rather than grabbing the nearest ballpoint.

It will be enjoyable to sign documents with pens that write smoothly and evenly. Anyone who receives one of your promotional executive pens will take pleasure in the elegance and value of these pens.

Choosing to give printed promotional pens as gifts is a smart business move as well. Each and every time someone uses one of your engraved pens, your business is publicised to new potential clients. In addition, your brand name is given more exposure. It is like free advertising!

Promotional gift pens can be given for any occasion. Does your company distribute holiday or Christmas gifts? That could be a perfect time to show your appreciation toward clients and employees by gifting them with printed or engraved executive pens.

Think about other times when your business could give out gift pens. How about offering a promotional pen to employees on their anniversaries with the company? Or perhaps you could give a client an engraved pen set after finishing an important meeting. But, no matter the time or occasion, promotional gift pens are always a good choice for a gift.

By Dan Toombs

Promotional Gifts – Reminders On The Desktop

Friday, September 24th, 2010
colour change promotional clocks

One of our most popular colour change clocks - eye catching and great value for money

What was the last promotional gift you received? Do you still have it? Do you use it? One thing to keep in mind is longevity. Items that are always visible are constant reminders of your services.

Think about things you use every day at work. Here are some ideas that will keep your logo visible for years:

1. One of my favourite items is a nice clock. Everyone uses a clock. Once you have one on your desk like the promotional clock featured, it becomes a habit to look at it several times a day. There are a huge variety of clocks to choose from. All different shapes, sizes, colours and designs from whimsical to elegant. There are enough choices for any budget.

2. Office workers are becoming more aware of ergonomic environments and are now using the gel pad wrist rests for both keyboards and mice. Lots of room for your logo and/or catch phrase.

3. How about a USB hub with your logo? These days people have many different USB devices such as Ipods, phones, printers, etc. You can’t have too many USB ports and having a hub at your fingertips, with your logo of course, is a great accessory.

4. Although this is not a computer accessory, pen/pencil holders are another good way to get that brand out there. Most people don’t like clutter on their desks but a nice container will stay visible. Bright, cheerful colours always improve the mood in a workspace. Not everyone in the office likes the geek gift!

5. Everyone’s favourite is a mouse pad. Always on your desk and looked at hundreds of times a day. Inexpensive but appreciated. Nobody likes a dull mouse pad and it takes years to wear one out.

6. Maybe a digital desktop calendar? There are some that have an arm that quickly swings back and forth and delivers a message. You can program them quite easily and they are quite a conversation starter. This could easily bring your company to mind when they see such an unusual item.

7. It’s always fun to think outside the box. Why not brand a mouse? Receiving a gift like this will surely keep your company in the front of people’s mind.

So have some fun with your promotional gifts. Go crazy! Make your gift fun and memorable. What would you love to receive for your desk? What would put a smile on your face? Top quality promotional desktop gifts are most likely to be used and kept for years to come.

By Dan Toombs

Promotional Pens and Folders are the Perfect Match

Thursday, September 23rd, 2010

Promotional Pens and Conference Folders – The Perfect Team

Do you remember the first time you were invited to a conference or seminar, went to sit down to hear one of the many guest speakers and at each seat was a promotional gift pen and if you were lucky, a conference folder to go along with it?

Remember how cool you thought it was that you were getting something other than another yellow pad to write on? Chances are you not only remember the brand or speaker who gave you that promotional gift pen, but there is a good chance that you still have it somewhere. And that’s kind of the point.

Promotional gifts are given out to spread the word about a brand or company. Some have more lasting power than others. For instance promotional pens tend to last a while because they are an item that the receiver sees value in and continues to use, hence continuing to spread the brand name as others see the pen in use.

Consider for a minute though, how much more of an impression the promotional pen has when it is coupled with conference folders. The ability to have the paper and pen and folder to keep in all together in one place is quite enticing and a great business gift. In fact, the majority of promotional pens are given as gifts or give-aways.

Did you know that Christmas time is the most popular season in which to give promotional gifts? The reason? Clients, customers and employees truly enjoy the value of a gift that can be used. The absolute best gift you can think of would be coupling promotional gift pens and conference folders for those who you want to make a lasting impression with.

Can you remember the days when you were limited to the pen and promotional folder colours you could choose? I sure can.

Now when you are planning to use them for your gift giving, you have many styles and designs to select from. In addition, the conference folders you can get to accompany them also come in quite an array of designs. When you put them together, you can and will have a unique gift that any employee, customer or client is sure to appreciate and remember.

Now is the perfect time to start preparing your list for promotional Christmas gifts? Perhaps you are looking for something a bit special? Think about combining promotional gift pens and conference folders for that perfect match that is sure to not only be used, but continue to keep your brand name visible for months if not years to come.

By Dan Toombs

The Advantages Of Using Logo Printed USB Hubs

Wednesday, September 22nd, 2010
Promotional USB Hubs

Just one of many popular promotional USB hubs!

Why do companies spend money on promotional items?

The answer is, of course, to improve name recognition and create more sales. This is the reason for all promotion. What many businesses don’t seem to realize is that certain promotional items tend to accomplish this better than others. Desktop promotional gifts, in particular, are a fantastic way to keep a company’s name at a prospect’s fingertips, and logo printed USB hubs are a great way to do this.

There are a few reasons to choose logo printed USB hubs. They’re one of the most commonly used items in an office, especially for computer driven businesses. This means that a USB hub sent as a promotional gift will be used regularly–something that can’t really be guaranteed with other types of desktop promotional gifts. A logo printed USB hub will sit on the user’s desk, and if a company has the foresight to print a phone number or website address on the hub, it can be a powerful day to day reminder for the gift recipient.

Logo printed USB hubs are also fairly inexpensive. When purchased in bulk, their cost can be greatly reduced, far under the cost of a store-bought USB hub. The gift recipient will see the USB hub as a valuable gift, and the business giving the hub won’t have to pay too much for a great brand recognition tool.

As a logo printed USB hub isn’t a very common gift, a business can be almost positive that each hub will see use at the recipient’s office. The gift has a sense of style, and gives off the impression of a serious, professional company with a lot of money to invest in promotional items. This can be crucial when developing business relationships and when trying to get a foothold in any marketplace.

Picture how you’d react if you’d received a logo printed USB hub as a gift. You wouldn’t throw it away or misplace it, the way that you might with a cheaper promotional item like a notepad or a pen. You’d get regular use out of the product, and you’d think highly of the company that sent it to you. A good logo printed USB hub made with high quality parts is a fantastic promotional opportunity and one of the best items that any company can use as a gift or a special bonus, both for employees and for prospective clients.

By Dan Toombs

The Promotional Senator Super Hit Pen is Put to My 3000 Word Challenge

Tuesday, September 21st, 2010
Senator Super Hit Pens

The many colours of the Senator Super Hit Pen - Writing Excellence!

After writing for weeks testing and reviewing top quality promotional gift pens I was not looking forward to today. Today was the day I had planned to test the world famous but budget plastic Senator Super Hit Pen.

Don’t get me wrong – I have always been a big fan of the Senator brand and the SuperHit is a pen I have used in my own marketing on numerous occasions. It was just that I have grown accustomed to using top quality metal gift pens by such popular makers as Lamy, Cross and Parker. In a way I was afraid I may not like the Super Hit as much as I used to.

The truth of the matter is, however, you cannot be disappointed with a Senator pen! The SuperHit is Senator’s biggest selling, most popular plastic promotional pen. It is popular because it offers a lot of print area for your logo and details and it writes very smoothly.

The promotional Senator SuperHit is a no nonsense pen that just keeps on writing. I still have a box of Senator Super Hit pens that I purchased over three years ago and they all write perfectly!

These pens do exactly what they promise. You can give them away by the handful knowing that they will surely catch people’s eye especially if you use Senator’s mix-n-match service. They are low cost writing instruments that will promote your brand for months if not years.

Try the mix-n-match option if you have three weeks before the pens are required. With this service you can choose from a wide selection of clip and barrel colours. For example, if your company colours are red, white and blue, you could ask for 500 blue barrelled pens with red clips and 500 red barrelled pens with white clips. Print them all with the same logo design to save money and you will have an exciting selection of pens that look like they were manufactured with your company in mind.

The Senator Super Hit features a large capacity refill which explains why they write so well. You can choose from the Senator Super Hit basic or opt for the translucent Super Hit, the Super Hit Eco or the stylish Super Soft with a comfort grip section.

Today I wrote over 3000 words with this pen – four blogs and a lot of note taking and it wrote like a much more expensive pen. These pens are excellent for promoting your brand at trade shows, direct mail campaigns or just to have on your reception desk to give away to customers in person.

Did you know that plastic pens will change owners five times on average. Think of the exposure your brand could receive!

So what are you waiting for? Ask for samples of the promotional Super Hit pen today in your company colours, request a visual and see for yourself why Senator is one of the most popular promotional plastic pen brands worldwide!

By Dan Toombs

Promotional Crystal and Glass for This Year’s Christmas Office Party

Monday, September 20th, 2010

Do you remember the first time your boss recognised you with a gift that said thank you for your outstanding service as an employee? Or perhaps the time a company sent you a year-end gift of appreciation for your loyalty as a client? Although a pat on the back or a verbal thank you is always welcome, receiving a gift that you can proudly display in your office is tangible evidence of your worth to the person giving you that gift.

Promotional gift giving is a perfect way to say thank you to those who have helped you grow your company into a thriving success. The simple act of letting your employees know they are appreciated goes a long way in building long-lasting employer/employee relationships. It is also a valuable tool in maintaining valuable goodwill between you and your clients.

What better time of year to show that appreciation than the upcoming holiday season? Promotional crystal and glass gifts are extremely popular for several reasons. A crystal dish or clock engraved with your company logo not only makes an elegant display on someone’s desk, but over the years continues to advertise your company’s good name and build your brand.

Imagine the delight on your employees’ faces at the annual company Christmas party when you present each of them with lovely engraved wine glasses, engraved coasters, or any of the other fine crystal promotional items available as a token of your appreciation. Every time those gifts are taken out and used, they are a reminder that you and your company place a high value on business relations.

Christmas isn’t the only time of year to consider purchasing and giving promotional gift items to your business contacts. Special company events such as a grand opening, employee retirement party, even a charity fundraiser you may be hosting is an excellent opportunity to show your benevolence by giving beautiful crystal or glass promotional gifts with your company logo attached.

Did you know that promotional crystal gifts can be ordered in any size quantity? You can buy just one and have it specially engraved for that number one employee who is retiring this year or by the hundreds to give as Christmas or year-end gifts to all the people on your company gifting list.

Isn’t it worth your time to look into the added benefit this marketing tool can add to your bottom line?

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