Archive for the ‘promotional pens’ Category

A Look at How Cross Promotional Pens Can Promote Your Brand

Tuesday, September 28th, 2010

In the promotional pens industry you see many trends come and go. This pen or that pen will be the writing instrument of the moment. Some years it could be the Parker brand that gets everyone talking. Other years it could be the stylish and innovative Lamy brand.

One thing is certain, however, Cross gift pens are always in the top five! People love to receive these stylish business gifts. They look and feel like a top quality promotional gift pen should… heavy with a smooth writing quality.

Whenever you are looking to promote your business you want to be associated with promotional gift items that you are proud to give and the receiver is proud to use. You want to look at items that will be around for a while and not be thrown away. The Cross promotional pen is so well thought of, that giving it as a promotional item is probably one of the best returns on investment you will see when trying to promote your business and brand.

Promotional pens are often used by businesses as give-aways and other brand recognition events. They are often given at conferences, seminars, open houses or training classes. However, Cross promotional pens are a special occasion type of gift. The Cross pen by itself has industry respect and anyone who gets one knows what a great gift it is. When you take that uniqueness and then add engraving on it, such as your company name, logo or motto, you instantly turn it into a gift that will also promote your business for a long time.

I remember the first time I was given a Cross promotional pen. It was wrapped in a classy blue gift box with a gold ribbon. I knew it was a pen but I was still excited about it while I opened it up. Inside it was engraved nicely with the congratulations and the company logo. It was the first classy promotional gift I had ever received and I have it still today (a few refills later).

Are you trying to make an impression with your staff, employees, clients or customers this coming holiday season? Do you want people to remember you and your brand for years? You really should consider Cross promotional pens just for that occasion. Engrave them with the message you want your customers to remember and wrap them in gift boxes for the ultimate promotional gift. You will be very happy to find that years from now, those same customers will be carrying that pen with them, perhaps to sign yet another contract for service with you! 

Show Your Appreciation with Promotional Pens

Saturday, September 25th, 2010

Promotional items have long been used by knowledgeable businesses as gifts and as a means of producing publicity and widespread brand exposure.

Is there one promotional product that is best for a business to choose? Should a company select a particular type of promotional gift in order to best express gratitude and respect toward top clients and employees?

There is one business gift which is always well-received by everyone–the promotional gift pen. Engraved executive pens and desktop pen sets make excellent gift choices for staff members and customers. There are dozens of styles and options from which you can choose, too.

Want an exceptionally distinctive gift for your biggest clients? Try choosing promotional Senator pens or promotional Waterman pens. Need printed pens to give to all of your employees? Selecting colourful engraved pens along with top quality refills may be an option for you.

Why, exactly, will your gift recipients appreciate their promotional printed pens?

This is because the high-quality engraved pens they receive will be far nicer than the ballpoint pens most people usually carry. Your staff members and clients will enjoy carrying and using their promotional gift pens. It will be a delight to them to be able to pull out a beautifully-crafted writing instrument when they need a pen, rather than grabbing the nearest ballpoint.

It will be enjoyable to sign documents with pens that write smoothly and evenly. Anyone who receives one of your promotional executive pens will take pleasure in the elegance and value of these pens.

Choosing to give printed promotional pens as gifts is a smart business move as well. Each and every time someone uses one of your engraved pens, your business is publicised to new potential clients. In addition, your brand name is given more exposure. It is like free advertising!

Promotional gift pens can be given for any occasion. Does your company distribute holiday or Christmas gifts? That could be a perfect time to show your appreciation toward clients and employees by gifting them with printed or engraved executive pens.

Think about other times when your business could give out gift pens. How about offering a promotional pen to employees on their anniversaries with the company? Or perhaps you could give a client an engraved pen set after finishing an important meeting. But, no matter the time or occasion, promotional gift pens are always a good choice for a gift.

By Dan Toombs

Promotional Pens and Folders are the Perfect Match

Thursday, September 23rd, 2010

Promotional Pens and Conference Folders – The Perfect Team

Do you remember the first time you were invited to a conference or seminar, went to sit down to hear one of the many guest speakers and at each seat was a promotional gift pen and if you were lucky, a conference folder to go along with it?

Remember how cool you thought it was that you were getting something other than another yellow pad to write on? Chances are you not only remember the brand or speaker who gave you that promotional gift pen, but there is a good chance that you still have it somewhere. And that’s kind of the point.

Promotional gifts are given out to spread the word about a brand or company. Some have more lasting power than others. For instance promotional pens tend to last a while because they are an item that the receiver sees value in and continues to use, hence continuing to spread the brand name as others see the pen in use.

Consider for a minute though, how much more of an impression the promotional pen has when it is coupled with conference folders. The ability to have the paper and pen and folder to keep in all together in one place is quite enticing and a great business gift. In fact, the majority of promotional pens are given as gifts or give-aways.

Did you know that Christmas time is the most popular season in which to give promotional gifts? The reason? Clients, customers and employees truly enjoy the value of a gift that can be used. The absolute best gift you can think of would be coupling promotional gift pens and conference folders for those who you want to make a lasting impression with.

Can you remember the days when you were limited to the pen and promotional folder colours you could choose? I sure can.

Now when you are planning to use them for your gift giving, you have many styles and designs to select from. In addition, the conference folders you can get to accompany them also come in quite an array of designs. When you put them together, you can and will have a unique gift that any employee, customer or client is sure to appreciate and remember.

Now is the perfect time to start preparing your list for promotional Christmas gifts? Perhaps you are looking for something a bit special? Think about combining promotional gift pens and conference folders for that perfect match that is sure to not only be used, but continue to keep your brand name visible for months if not years to come.

By Dan Toombs

The Promotional Senator Super Hit Pen is Put to My 3000 Word Challenge

Tuesday, September 21st, 2010
Senator Super Hit Pens

The many colours of the Senator Super Hit Pen - Writing Excellence!

After writing for weeks testing and reviewing top quality promotional gift pens I was not looking forward to today. Today was the day I had planned to test the world famous but budget plastic Senator Super Hit Pen.

Don’t get me wrong – I have always been a big fan of the Senator brand and the SuperHit is a pen I have used in my own marketing on numerous occasions. It was just that I have grown accustomed to using top quality metal gift pens by such popular makers as Lamy, Cross and Parker. In a way I was afraid I may not like the Super Hit as much as I used to.

The truth of the matter is, however, you cannot be disappointed with a Senator pen! The SuperHit is Senator’s biggest selling, most popular plastic promotional pen. It is popular because it offers a lot of print area for your logo and details and it writes very smoothly.

The promotional Senator SuperHit is a no nonsense pen that just keeps on writing. I still have a box of Senator Super Hit pens that I purchased over three years ago and they all write perfectly!

These pens do exactly what they promise. You can give them away by the handful knowing that they will surely catch people’s eye especially if you use Senator’s mix-n-match service. They are low cost writing instruments that will promote your brand for months if not years.

Try the mix-n-match option if you have three weeks before the pens are required. With this service you can choose from a wide selection of clip and barrel colours. For example, if your company colours are red, white and blue, you could ask for 500 blue barrelled pens with red clips and 500 red barrelled pens with white clips. Print them all with the same logo design to save money and you will have an exciting selection of pens that look like they were manufactured with your company in mind.

The Senator Super Hit features a large capacity refill which explains why they write so well. You can choose from the Senator Super Hit basic or opt for the translucent Super Hit, the Super Hit Eco or the stylish Super Soft with a comfort grip section.

Today I wrote over 3000 words with this pen – four blogs and a lot of note taking and it wrote like a much more expensive pen. These pens are excellent for promoting your brand at trade shows, direct mail campaigns or just to have on your reception desk to give away to customers in person.

Did you know that plastic pens will change owners five times on average. Think of the exposure your brand could receive!

So what are you waiting for? Ask for samples of the promotional Super Hit pen today in your company colours, request a visual and see for yourself why Senator is one of the most popular promotional plastic pen brands worldwide!

By Dan Toombs

Promotional Gift Pens for Christmas

Sunday, September 19th, 2010

Sit back, relax, and imagine a promotional gift pen campaign that spreads word about your company brand and has prospective clients thanking you. That’s right, gone are the days of promotional campaigns that go straight to the waste bin. Fine quality promotional gift pens are likely to remain with your recipients for a long time coming, adding real value to their lives while at the same time gaining exposure for your business.

Prospective Customers

In the few months leading up to Christmas, many business owners and marketing executives will be tasked with purchasing promotional gifts for prospective customers. While there are many options available on today’s market, engraved pens are and option with which you cannot go wrong.

Promotional Parker Pens, promotional Cross Pens and promotional Lamy Pens are likely to reflect positively on your company brand, as they are well-respected for both their performance and elegance. Get your foot in the door with hard-to-reach prospective customers without ever having to say a single word.

Employees

Selecting promotional gifts for employees can be a difficult task. You want to present a gift that will make your staff members feel appreciated by and connected to the company, while remaining in your budget and representing your company brand. Printed pens and top quality refills fit the bill on all counts, providing your employees with a useful tool that couples as a piece of fashionable iconography.

Executive gift pens such as promotional Lamy Pens have a high perceived value and thus, are likely to serve as business gifts that your recipients really value. In addition, every time one of your employees uses their pens out in public, they will be spreading your company message far and wide.

Valued Clients

Competition is fierce these days across virtually every market and it is imperative that you frequently remind your customers of your stellar products, services and customer service levels. Christmas is a terrific time to reopen lines of communication with clients that may have fallen through the cracks or been inactive for a period.

Promotional desktop gifts such as promotional pen sets are great promotional gift ideas for customers, as they will remain in plain sight of and in active use by your recipients, day after day. Make sure to select promotional pens that have high aesthetic appeal, so that your recipients will be impressed with your company’s style and eager to use their pens in public on a regular basis.

Can you think of a better Christmas gift idea than high quality promotional pens?

By Dan Toombs

Luxurious Promotional Gift Pens for Christmas

Saturday, September 18th, 2010

When you are considering what to give out as promotional gifts for the holidays, you may want to think about gift pens. Promotional gift pens are a great idea to give out as gifts to your employees, customers and business contacts. They are inexpensive, yet useful, and can be given away to all your contacts.

Why Promotional Pens?

Giving out pens as a promotional product is a smart idea for many reasons. Think about it- everyone uses pens. It is a gift that will be in use no matter what, and no matter who you give it to. Promotional pens can be used as part of a business gift package, along with other items, such as notepads, coffee cups, or just about anything that can be used in an office. Your company name and other details will be on the pens, so that your business associates and others will always have your information, literally at their fingertips! Plus, pens get passed around the office so much, so everyone will have a chance to see your companies information.

Business gift pens are a great idea to promote your business or company, and to get your name known.

What Can Be Put on Them?

When you order promotional gift pens, you can basically design your own pen to suit your budget and needs. You can choose from a variety of different colours and styles, and then choose what exactly you want written on the pen. For example, some people want just their company name and number on their promotional gift pens. Others may opt for a little more, such as adding the address of the company and the website. You can choose from metal or plastic pens, to pens that even have gadgets on them, such as a light or a small pen knife! You can design your own gift pens to suit the needs of your business, and help make a name for yourself.

Buy in Bulk

You will get the best deals when you buy your promotional engraved pens in bulk online. Typically with companies, the more that you buy, the better price they will give you. Promotional pens are an inexpensive idea to help promote your business, so they are great for the company that may be on the rise and does not have the biggest budget to work with. Consider promotional pens today to help get your company recognised!

Promotional Gifts-Build Your Brand and Attract New Customers

Tuesday, September 7th, 2010
Promotional mugs

Promotional mugs are just some of the many top brand builders available!

Do you have a promotional merchandise plan in place for this Christmas? A recent study by the Promotional Products Association International (PPAI) offered a few reasons why you might want to if you do not.

The study suggested that 83% of the people asked liked receiving promotional gifts. From experience I think this figure could be higher. That said, there isn’t anything wrong with putting a smile on the face of 83% of your customers is there!

The study also suggested that 58% of those questioned actually kept their gifts from one to five years. That is a lot of free advertising time for you and your brand.

Let’s look at which gifts are proven brand builders. There are a lot of them and way too many to mention in one article but stick with me here. What is it that you use in your home or office every day?

Chances are you will have a good quality pen, a favourite mug, a clock or two and a few other popular desktop products. You have these products because they make your day to day life either easier or at least more enjoyable.

These are the types of promotional gifts you should be giving to your customers. Good quality pens, even plastic promotional pens can easily last for up to a year. Nice quality desk alarm clocks and sturdy earthenware mugs have much longer lifespans.

Low cost promotional gifts are perfect for promotions throughout the year. You can easily send promotional stress balls, rulers, notepads and printed plastic paperclips out with your direct mail shots and even invoices. These useful products keep you brand and contact details in front of your important customers at a fraction of the price of other marketing strategies.

Higher quality brand name metal gift pens, crystal desk clocks and crystal paperweights are extra special gifts that are usually given to customers in person to thank them for their custom. These gifts have a much longer shelf life and have the potential to promote your brand for many years.

Don’t forget your top employees. Almost everyone enjoys receiving promotional items so they are ideal used as employee incentives and appreciation gifts.

Have you ever received a promotional gift from a supplier that you still have after many years? A gift like that is perhaps the perfect gift for your top clients. Would you care to share your ideas, favourite gifts or experiences by leaving a comment here?

Free Promotional Parker Pens For Every Reader

Thursday, August 26th, 2010

Did that title get your attention?

Many businesses have found that offering a free incentive such as a free promotional Parker Pen has an amazing way of attracting new customers.

Just the other day I opened my daily newspaper to see a full page advert for insurance. The ad promised a free Parker Pen just for requesting further information.

Now you may think that’s crazy but the promise of a free pen obviously works. The well know company has used the same strategy for years.

Think of promotional gifts as a carrot that entices people to do what you want them to do. That could be something as simple as subscribing to your daily blog or registering on your company website. You could also think of other executive gifts that could catch your target customers’ attention.

One of my customers does this in a very big way and has done so for the past three years. They offer each and every visitor to their website a free promotional Parker Pen just for registering on their site. By doing so they are building a valuable customer database. They ask for their customers’ address, telephone number and email address which they check before sending the gift pen. Their target customers also fill out a small questionnaire about what products they are interested in receiving more information about.

This has made it possible for my customer to properly target people and keep them informed about new products and services of interest to them though their monthly newsletter.

My customer does not stop there. Their website is full of offers that make their clients want to take the next step and make a purchase. Some examples include a free winter fleece for purchases over £250.00 and an engraved crystal decanter set for purchases over £500.00.

Is that not what business is all about? At the end of the day we want to show our customers how our service and/or products is better than the competition. Offering an incentive to get those target customers to click through for more information is key to business success.

If your target customers are not taking that next step either online or in the offline world than they will not be learning what sets you apart from the rest. You could be missing an excellent opportunity to show them why they should be doing business with you.

Would you like to try promotional Parker Pens as incentives? Why not give it a try and see how this tried and tested strategy works for you?

Purchase your promotional Parker Pens from CompuGift and I will give you an addition 5% absolutely free of charge.

By Dan Toombs

Promotional Gifts-How To Get the Best Results

Monday, August 23rd, 2010

I was just contacted by a woman who said she needed pens in a hurry. ‘When do you need them,’ I asked. ‘Tomorrow!’ she answered in a quite, pleading whisper.

I receive similar phone calls almost every day from people who have left things a bit late. Luckily for them, there are many different promotional gifts that can be express printed.

But think of what could have been if they had only left themselves a little more time.

Promotional gifts get results but properly planning your promotional gifts campaign will achieve sensational results.

Here I would like to offer you 3 tips that will get you the results you want from your promotional gifts.

Target Your Customers

Try to find gifts that your customers either need or will enjoy using. Useful gifts work best. Promotional items such as printed pens, notepads, photo mugs and highlighters are all examples of promotional items that your customers, regardless of their industry will use regularly. If you cater to a specific niche such as walking clubs, you may wish to offer your customers well thought out gifts they will use like sports water bottles, walking sticks and printed backpacks.

Allow yourself time to find what promotional products are best for your target customers.

Look for Better Ways to Present Your Gifts

A good quality promotional pen will promote your business just fine. A promotional pen presented in an attractive clear pen tube or full colour printed plastic case will do the job even better. Presentation is a key factor in the most successful promotional gifts campaigns. Why not present your customers with a t-shirt wrapped in a nice clear plastic sleeve or give them a photo mug in a personalise card and clear plastic box?

Get the presentation right and you are bound to make a big impression.

Take Time at the Design Stage

Don’t just jump in and buy. Look for promotional items that can be personalised to represent you as you want to be represented. If you have an attractive printed catalogue cover and brochures, why not have that design printed onto full colour printed pens or photo mugs. Many gifts such as promotional stress balls, mouse mats, trolley keyrings, pens and notepads can all be made to order in your company colours, Pantone matched to perfection.

The most important part of getting the most out of your promotional merchandise campaign is time. Time allows you to find the perfect design for your promotional items. Time is what you need to properly consider your customers’ needs. Time is what is required to look properly into the many ways of presenting your promotional gifts.

Have you ever left ordering your promotional merchandise to the last minute? What were the results? Have my recommendations given you any ideas for your next marketing campaign. Have I left out anything you feel I shouldn’t have. Be sure to leave a comment and let me know your thoughts.

By Dan Toombs

A Fresh Look at the Senator Challenger Pen

Monday, August 9th, 2010
Senator Challenger Basic Pens

Senator Challenger Basic Pens look fantastic printed on the barrel or clip.

Senator Pens has a global reputation as being one of the best manufacturers of promotional pens. All of their pens are designed with promotional logo printing in mind. The Challenger Basic Pen is one of their masterpieces. Simple in design, these innovative and stylish looking pens are very popular worldwide. You should not purchase these pens just because they are popular, however. In this article I will explain why they are so popular and then I suggest you ask for a few samples to test for yourself!

The Senator Challenger Basic pen is ‘basic’ in design but it allows you to print your logo nice and large on the barrel and clip making it a fantastic promotional tool. Aside from its attractive appearance, there is one really good reason why these pens are so popular: they are smooth writers. Each Challenger Basic pen comes supplied with a large capacity top quality refill. As they are made to order, you even have a choice of blue or black ink refills. For those that love gel ink, it is also a popular option.

Available Colours
Senator Challenger Basic comes with a white barrel and a choice of five popular trim colours or all black or all blue. For those looking for pens that match their corporate colours closely, the exact Pantone colours are as follows;

Yellow trim (PMS116c)
Orange trim (PMS 1505c)
Red trim (PMS 485)
Blue trim and blue barrel (PMS 288c)
Green trim (PMS 349c)

These colours were carefully chosen to ensure they match the majority of logos closely.

Express Printing

If you have left things a bit late, the Challenger can be printed one colour in as few as 24 hours. There is also a two day service and a five day service. You can also have two colours printed in four working days. Express printing is a specialty and should only be done by those suppliers that are set up to do so and do so as part of their normal every day service!

As previously mentioned, I recommend asking for a few samples of these excellent value pens. While you are at it, why not ask for samples of the Senator Super-Hit, Akzento, SuperSoft and Dart ball pens. Write with them for a while if time allows and you will be sold on the Senator brand of promotional pens!

Posted by Dan Toombs

  • You are currently browsing the archives for the promotional pens category.

  • Compugift on Facebook.find us on facebook
    Compugift on Twitter.follow us on twitter
    Compugift RSS Feed.subscribe to our news feed