Whether you are using YouTube, Twitter, or Facebook, there are plenty of ways to connect with your customers. If you want to be more engaged with customers and give them a greater incentive for being interested in your company, why not try hosting a fun contest? One of the most popular ways to use social media is by hosting a contest. This article will provide you with 5 contest ideas that will get people excited and motivated about your business and the products and services it has to offer.
1. Host a Photo Contest with Flickr
Do you have an interesting product that can be photographed well? Do you sell rare books or the best burgers in town? Have your customers capture the experience and post their photos on your company’s blog or Facebook page. Pick out the funniest one and award them with a promotional t-shirt with your company logo! Using Flickr can be the best route for this type of contest, since it is a form of social media catered to sharing photographs.
2. Best “Personal Experience” Contest
Have customers gush about your products or services. Whether you want a 140 character tweet or 2,000 word blogpost, give customers an incentive to start typing away with this type of contest. Provide customers with a cash prize and promotional products featuring your company logo. You can decide to give everyone who participated a pen or magnet, and then give the best stories something more substantial like a fully lined leather folder or promotional crystal glassware. You can take this type of contest to the next level by requiring that certain keywords appear a certain number of times in an article. With this requirement, the positive reviews may appear at the top of any search engine feed!
3. YouTube Video Contest
Have your customers write and rehearse a song or dramatic poetry reading about your business’s products or services. Often, the results are hilarious and can be spread quickly online! The more creative the video entries, the more likely a large audience will tune in to see the hilariousness. Don’t be afraid to take fun risks like this for your business!
4. Create a Funky Trivia Contest
Did your grandfather create your business with only a nickel in his pocket? Does your business help out with a great charity? Many businesses have a fascinating history that is not well-known amongst customers. So, host a trivia contest and get customers on a hunt to find out more about your company! This is a great way to create a more established online presence and make your brand more known amongst customers.
5. New Product Ideas
Challenge your customers and see if they have what it takes to create your next product. If you own a shoe company, have customers send in the design of your next shoe line. Whatever product your business sells, engage your customers and get their minds competing for the best product idea. Often, the sketches you can receive in this type of contest are high-quality and will get you the next winning product for your company! Plus, customers enjoy receiving prizes in the form of promotional sports bags, promotional golf balls, promotional mugs, or whatever you choose to give!
Be creative and have fun while creating social media contests with the use of promotional products. No matter what type of contest you choose, if you use promotional products as prizes it is sure to be a hit!
Have you used promotional gifts to promote your business? Perhaps you have an idea you can add to the above listed ideas. Have you used promotional items for a contest? Let’s get some ideas rolling!
Post by Dan Toombs